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6 Job Searching Tips Most People Skip

March 22, 2012 9:44:00 PM

6 Crucial Job Searching Steps Most People Skip | Wise Bread

www.wisebread.com

After making the decision to look for a new job, most job seekers put together a resumé and then start networking and marketing themselves to potential employers. Naturally, you hope to attract interest and win a job offer as soon as possible.
Fueled with the desire to take positive action quickly, however, you may skip important aspects of your job search. Even if unhurried, you may not realize that figuring out what you want in a job and an employer helps you increases your chances of getting hired.
Here are crucial steps that people often miss when conducting a job search. (See also:10 Outdated Job Search Techniques to Avoid )

1. Defining Your Ideal Job

You may jump into a search without considering what's best for you because you do not want to limit job possibilities. But even when unemployment stats are high, defining your ideal situation helps to focus your job search. 
Specific areas to consider include:

• Work content and day-to-day responsibilities
• Expertise you hope to contribute
• Duties you'd like to avoid
• Organization size, structure, and style

Using this information, communicate career goals to your network as well as human resources managers and hiring managers.

2. Updating Your LinkedIn Profile

Many job seekers focus on polishing their resumés and cleaning up their Facebook walls, but neglect their LinkedIn profiles. Remember to do the following:

• Upload a recent, professional image of yourself
• Freshen your experience to include projects and accountabilities relevant to your job search
• Build and expand your network 
• Request and offer recommendations 
• List stand-out stuff about yourself to infuse your personality and drive for excellence into your professional online presence

Your LinkedIn listing validates your professional experiences through connections with and recommendations from your bosses, colleagues, customers, vendors, and other relationships.

3. Researching Workplace Culture

Job seekers often fail to investigate the workplace style of potential employers. But having the right cultural fit is a key factor in your appeal as a job candidate.
Research organizational practices and ways of thinking in these and other areas:

• Encouragement of innovation and risk taking
• Expectations for workloads and extended workdays
• Commitment to employee development in terms of training, assignments, and promotions
• Decision-making styles, from empowering independent action to requiring multiple layers of approvals

Talk with friends and acquaintances about their experiences with the company. Read news accounts. Look at job descriptions on your connections' LinkedIn profiles. Check out employee reviews at career sites such as Glassdoor . 
Determine if a potential employer is a good match with your professional values and approach to getting things done. Then, use this information to articulate why you are a great candidate for the company during interviews with human resources staff, hiring managers, and potential colleagues.

4. Learning About Interviewers

In the excitement of winning an interview, job seekers often forget to gather pertinent information about those who are interviewing them. You may be reluctant, but asking questions often places you in a positive light with hiring decision-makers. Plus, you gather valuable information for interviews and follow-up activities.
Find out these tidbits about your interviewers:

• Names and titles
• Contact information, including email and mailing addresses
• Positions (if not clear by title), such as who represents human resources, who is the department head, and who are potential colleagues

Learn about each interviewer's background by looking at her bio on the company's website or reviewing her LinkedIn profile, noting career progression and special interests. This information can help you understand how to frame your responses, shape questions, and manage the flow of conversation during the interview. Plus, you'll have the details you need to send a thank-you note.

5. Uncovering the Difference Between Official and Working Job Titles

Many job seekers do not take the time to truly understand all the terms that companies use to describe openings within their organizations. Even the most discerning person may draw incorrect or incomplete conclusions about a position based on its title and job description. What's crucial is grasping that there is often a gap between your understanding as a job seeker and the intent of the employer, which may have an unusual organizational structure or quirky corporate lingo.
So don't rely on job titles to identify positions for which you are qualified and don't assume that you are ill-suited for a job based solely on the written description. Do your best to vet opportunities by researching a company, its culture, and its representatives with whom you are interviewing. When you meet with hiring decision-makers, ask clarifying questions about work content so that you can be sure you understand the requirements. Then, use this knowledge to reference professional experiences, skills, and accomplishments most relevant to the job opening.

6. Sending Thank-You Notes

Many job seekers forgo sending thank-you notes because they think that this step will not play a significant role in the hiring decision. While it's true that many companies call back candidates before a message can be composed and delivered, proper follow up contributes to success in a job search.
Differentiate yourself from other candidates by thanking your interviewers. Craft a thank-you note that conveys your appreciation and solidifies your position as a strong candidate. In your written communications, reinforce the value of your capabilities and let the hiring manager know that you are truly interested in the opportunity. These messages increase the likelihood that you will receive an offer.

Organize PDFs with iTunes

March 6, 2012 9:51:12 AM

Geek to Live: Organize your PDF library with iTunes

lifehacker.com

by Gina Trapani
Click to view You're not going to spend another tax season scrounging around for receipts and digging through your filing cabinet for the remains of dead trees, wondering if you're claiming everything you should. No siree! Next year, all your tax documents - heck, all your important paperwork - will be converted to PDF files and organized into search-based folders. Your receipts, ebooks, scanned newspaper articles, tax forms, gadget manuals and client contracts will be available at your fingertips whether or not you're by your filing cabinet.
And you can organize them using iTunes .
Wha?
Yes, I know iTunes isn't a document organizer, but it does a surprisingly good job at it anyway. Using iTunes' Smart Playlists and its PDF support, you can build a document library where PDF's are automatically sorted into keyword-based lists. Let's get started.

What you'll need to digitize your documents as PDF's

1. A scanner. Document scanners are small, sleek and super cheap these days - some as low as 50 bucks - so pick one up to digitize dead tree material like newspapers, magazines, or paper receipts. Your scanner software will most likely provide an option to output the scan to a PDF document. If you're going to digitize stacks of paper at once, you'll want one equipped an auto sheet feeder. (Hardware's not my forte, and the model you get depends on your needs and budget - but this thread has some recommendations from your fellow readers.)
2. A print-to-PDF program. Windows users should download the free CutePDF writer for the ability to print office documents, email messages, images and web pages to a PDF file. (Seriously, CutePDF is a must-have.) Mac users,printing to PDF is all built into to OS X , so you don't need to do a thing, except choose PDF from the print dialog.

Create a separate iTunes library for your documents

Strange bedfellows, your 1099's and those Beck MP3's, so you'll want to create a whole new "all business" iTunes library for your PDF's. To do so, hold down the Shift key when you launch iTunes (Option for Mac users), and hit the Create Library button from this dialog:

Give your document library a serious name - like "PDFDocuments."

Once you've got a new library set up, you can drag and drop PDF's onto it to add them. But before you do, a couple of tips for dealing with PDF's in iTunes:

• By default, when you add PDF's to your iTunes library, iTunes copies them into the folder where it keeps its data, leaving you with two copies of the document on your hard drive. It also creates artist and album subfolders, which don't apply to your PDF's (they'll all be "Unknown Artist" and "Unknown Album.") To keep your PDF where you originally stored it, in the iTunes Preferences pane, the Advanced tab, uncheck "Copy files to iTunes Music Folder when adding to library" and "Keep iTunes Music folder organized."
  
  
• Remove all the music-specific fields from the default listing, like Artist, Album, and Last Played by right-clicking on the column header and unchecking them:
  
  

Develop your tag vocabulary and create Smart Playlists

Once you've added a few PDF's to your iTunes library, you want to organize them into virtual folders - actual playlists. The advantage playlists have over folders is that one document can live in more than one playlist - so that 1099 form from 2006 can live in the taxes list, the 2006 list, the income list, and the 1099 list.
You could manually create playlists and drag and drop your PDF's into them. Even better, you can use Smart Playlists that dynamically populate based on keywords. For example, I renamed the PHP Manual PDF "PHP Manual (ebook code)" then created a Smart Playlist for ebooks, all PDF's where name contains the word "ebook":

But I've also got a "Code reference" Smart Playlist that matches all the PDF's with "code" in the name, and the PHP Manual is listed there, too.
Like all tagging systems, you'll have to develop a vocabulary that works for you and stick to it to make sure all your PDF's appear in the Smart Playlists they should. For example, for tax documents, I name them by year, purpose (income/deduction), and form number (1099, 1098, etc.) So it's easy to see all of 2006's 1099's, or all my income documents overall.

Add your playlists to folders

You can also group like sets of playlists into a folder. For example, my tax document playlists are all in a folder called "Taxes." If I click on the Taxes folder, I can see all the PDF's contained within the playlists in the Taxes folder. Convenient.
If you want, you can use any of iTunes' music metadata fields, like Artist, Album, Genre and year to slice and dice your PDF's, but to me that's taking the "shoving a square PDF file into a circular music file slot" too far. I stuck to adding keywords to the name of the document only. That way, if someday I want to use another program and all my PDF's have keywords in their title, they'll still be easily searchable. (Also, Spotlight, Vista's Saved Search folders and Google Desktop will all find PDF's with keywords in their title - but not other iTunes metadata fields.)

"But PDF's aren't music files": Why - and why not - iTunes

My three requirements for choosing a PDF organizer were: that it's free, cross-platform (at least Mac and Windows), and that it supports tagging (so that one PDF could be "filed" under several "folders.") iTunes fit the bill on all these counts.
However, there are serious drawbacks to using iTunes this way. There is no in-iTunes PDF viewing or previewing - no PDF reader at all, in fact. You'll need to use Adobe Reader, FoxIt or Mac's Preview to actually open the documents. Lastly, iTunes cannot search the contents of a PDF, which also hurts me deeply. (However, Google Desktop Search and Spotlight can.)
If these drawbacks are a no-go for you, there are alternatives. Mac users married to the O, S and X should check out the 
free
 Update: $34 Yep . Windows users who are willing to spend some cash, Rick recommends PaperPort (which goes for about $200 if you didn't get it with your scanner.) As far as I know, PaperPort does not support tagging. A similar application to PaperPort is previously-mentioned, free DocsVault .
Finally, Lifehacker readers have some fantastic input on how they're digitizing and organizing their paper documents. What's your favorite way to get the job done? Let us know in the comments.

How To: Decipher Keywords in Job Listings

March 3, 2012 9:16:00 PM

What's hiding behind the buzzwords in job ads? - Fortune Management

management.fortune.cnn.com

You've heard the job ad jargon so often, your eyes glaze over: detail-oriented, fast-paced work environment, team player. But these well-worn phrases can expose the dirty little secrets of your potential future employer.

 

FORTUNE — Read enough help-wanted advertisements, and you'll soon realize that they all basically sound the same. Jargon like "detail-oriented" and "self-starter" is so overused that the positions advertised begin to sound unremarkable: part of the expected landscape of hunting for a job.
But if you stop and think about what all of these buzzwords are signaling, you'll realize how much information you just might miss if you fail to read between the lines. First of all, when employers fall back on the same old jargon to advertise positions, it could very well be that they actually have no idea what they are looking for. They just know they have a spot to fill.
"Jargon is our way to grow lazier decision making in corporate cultures," says Kevin Fleming, owner of Grey Matters, a neuroscience-based executive development and coaching firm based in Jackson Hole and Tulsa. "We use these words to cover up something. It could also be a way to hide some ambivalence."
For instance, an employer may ask for two qualities that seem to conflict — such as "entrepreneurial" and "team player" — because the hiring manager and the human resources director have different ideas about what the position requires. Or, the employer may simply have unrealistic expectations of all the qualities that a single individual could possess.
"The hiring managers are thinking about the ideal person. 'If I could get everything I wanted on my Christmas wish list, what would I put on that list?'" says Kathryn Ullrich, a recruiter based in Silicon Valley and author of Getting to the Top: Strategies for Career Success . "They'll take the best attributes of the five best people they have."
Or perhaps, confusing jargon suggests that the company has an ill-defined mission or strategy. "Most people have no idea what the development plans really are; they don't know where they're going," says Fleming.
With that in mind, we've asked Fleming, Ullrich and other career experts to help us decode the most commonly used jargon in job ads, often the same buzzwords that fill up resumes. 
Detail-oriented. "Watch out for control freaks," Fleming warns. Unless the position involves detail at its core — like a forensic accountant or administrative assistant — this phrase hints that your every move will be scrutinized and second-guessed.
Team player. It may sound innocuous, but be wary that this innocuous phrase really means that you'll take whatever the bosses dish out, "for the team." "Team player is code phrase for someone who will allow us to do whatever we want to you," Fleming explains.

MORE:  6 networking mistakes job hunters make

Fast-paced work environment. This means that the employer wants high productivity at all costs and you'll be fielding a steady flow of emergencies. "Fast paced means you're going to work more hours than we're paying you," interprets Ullrich. Some industries, such as journalism or communications, are truly fast paced, but you should already know that going into those fields. "Fast-paced work environment means it's a little bit of a crazy office," says Kate Giannini, senior recruitment manager at Edelman Public Relations in San Francisco.
Multitask. Neuroscience tells us it's actually impossible for the human brain to multitask successfully. By trying simultaneously to complete different tasks, we reduce our performance and effectiveness at each individual job. "Multitasking is an utter violation of reality. What they're trying to say is, 'We may switch up your job description without telling you and we want you to be okay with it,' " Fleming says. You'll need to be able to quickly prioritize initiatives and figure out which competing task is the most important, Ullrich says.
Self-starter. "It's saying, 'When we don't give you any sense of direction, we want you to pull it out of thin air,'" interprets Fleming. "Self starter is a code phrase for, 'Can you make ambivalence and lack of direction work?' "
Results-oriented or self-motivated. "What this really means is that they want someone with incredible drive, often used to opaquely reference sales positions where you will have to work to make commission," says Shawn O'Connor, founder and chief executive officer of Stratus Careers, a career counseling and training firm based in New York.
Early-stage or venture-backed. While these phrases legitimately describe startups backed by venture capitalists, it's important to understand the subtext. "There aren't a lot of resources; you may not get paid a lot; and we hope you're going to work for that Holy Grail of going public or some successful exit," Ullrich translates.
Experience in an entrepreneurial setting. Similarly, any job ad that describes an "entrepreneurial position" will demand a willingness to do whatever task needs to be done from the person who takes the gig. "This job is definitely not the right fit for someone who wants clearly delineated responsibilities or doesn't want to have to take out his own trash from his desk," says O'Connor.

MORE:  The best cities for job hunting

Creativity for "out of the box" solutions. If you relish charting your own course, respond to the job ads that reference creativity, problem solving and "out of the box" thinking. "That's jargon for: we don't have it figured out yet," Ullrich says.
To be sure, any one of these phrases might appear in an ad for a position that you'd happily fill. But when you understand the hidden meaning, you'll be in a better position to decide whether the tradeoffs that come with this job make sense for you. And don't expect the jargon to disappear from help wanted ads any time soon.
"Job ads are full of jargon for the same reason sugar is part of good fattening food: it feels good," Fleming says. "There's a little bit of a high when you say the job you're looking for has impact and has a bandwidth that's powerful."

Make Some Extra Cash by Selling Stuff with Amazon's Fulfillment Program

February 23, 2012 9:06:24 AM

How to Sell Your Excess Crap for Cash in Just a Few Hours with Amazon's Fulfillment Program

lifehacker.com

Got crap? Want money instead? Amazon has a neat program that essentially lets you dump old books, movies, gadgets, and more in a box, send it to them, and then wait for the money to roll in. Here's how you can start using it and sell your stuff in no time.

How Does FBA Work and Why Should I Use It?

The name of the program is Fulfillment by Amazon (FBA). Although it is designed to let sellers with high inventory have sales, shipping, and customer support handled entirely by Amazon, you can use it too. The primary advantage of using the FBA program is convenience. You basically dump your crap in a box, tell Amazon what's inside of that box, print out a shipping label, and schedule a pickup request. The process generally takes an hour or two, unless you have more stuff than you could ever possibly sell, and if you've already got the box(es) you're going to use you don't even have to leave your home. When Amazon gets the box, they'll post all your items for sale on their product pages and people will be able to buy them. Amazon will ship the items out for you in their own packaging and handle any customer issues that may arise post-sale. For these services you pay a small storage fee, $1 for shipping and handling, and the commission you'd pay for selling on Amazon in general. Although this service is really great, there are a few downsides you should be aware of:

• It's not great for cheap items, such as used books or DVDs nobody wants anymore. Basically, if you can't sell your item for over $4 you probably won't make much money using this service. When you add items to your inventory, however, Amazon will tell you what you'll make when/if the item sells so you'll know before you send it in.
• Not every item is sellable through this service. While you can generally add anything you could sell yourself on Amazon.com, sometimes Amazon will require certain packaging to be present so they can more easily add it to their system. Basically, if you're missing a bar code or ISBN you might have trouble adding it to the system—but this is not always the case.
• Although the process is really easy once you get started and you understand what you're doing, it's a little cumbersome at first. If you get annoyed easily or are just in a bad mood today, you might get a little frustrated. You've been warned!

If that all sounds good, you're ready to get started.

Okay, Sold! Now How Do I Get Started?

Before you can start the selling process, you're going to need to do the following:

1. Assuming you already have an Amazon account, sign up for an Amazon Seller account . Just click "Sell Your Stuff" and skip the professional option—it costs money.
2. Add FBA to your seller account .
3. Go get some boxes. (Or have a few delivered .)
4. Get all your excess crap together and grab your computer.

Once you've done all of that you're ready to get started.

How to List Your Items with FBA

Every time you use FBA, you have to manage your inventory by boxes. If you're only sending Amazon a single box of stuff, this is very easy because you only have to manage one box listing on FBA. If you're sending multiple boxes, you have to simply create a new box every time you fill one up with crap you want Amazon to sell for you. This method is used so the Amazon employees that unpack your boxes and stick them on the shelves for sale will be able to easily and efficiently find the items you have listed. Just follow these steps to create your first "box" and fill it up with inventory:

1. Sign in to Amazon Seller Central (if you haven't already) and hover over the Inventory menu. A few options will drop down. Choose Add a Listing.
2. Enter in the name of the product you want to sell and click Search. (Alternatively you can enter its UPC, EAN, ISBN, or ASIN if you know it.)
3. When your choices appear, select the correct one by clicking the Sell Yours button.
4. The next page looks a little more complicated, but the only things you need to fill out are the item condition, the price, and the quantity. If it isn't already selected, you'll also need to tell Amazon this is an FBA item. You do that by selecting the radio button next to "I want Amazon to ship and provide customer service for my items if they sell." When you're done, Click Save & Finish. (You do not need to click next, as those other options are reserved for people with professional accounts.)
5. If you're a new seller, Amazon will probably present you with a page that's asking you to make sure you're not selling anything hazardous, prohibited by law, alive, is capable of killing someone, and so on. (You know, nothing fun.) Click the Send Inventory button to move on.
6. On the next page, you'll need to let Amazon know where the items are shipping from. Most likely, this will be your default address and it will be filled in for you already. If you need to change it, however, just click the Change Address button to do so. Second, you'll need to tell Amazon you're sending them a bunch of items in one box. Right now you probably have the Individual Items option selected, but you need to switch that to Case-Packed Items. You'll notice this changes the inventory list below and there are a couple of fields to fill in: Units per Case and Number of Cases. If you're selling one book, you'd just fill in the number 1 for both of these. If you were selling one six pack of soda, you'd enter 6 units per case and 1 number of cases. If you were selling two of the same DVD, you'd enter 1 units per case and 2 number of cases. Got it? Click continue.
7. Amazon will now use your address to find the closest facility. I'm in Los Angeles, so I was assigned to PHX3 (Phoenix, AZ). You'll now be asked to name your shipment. FBA will automatically provide you with a generic name, which you can keep if you want or change it to something more interesting (like "Magic Pony Surprise Shipment"). Once you've settled on a name, click Save & Continue.
8. If that was all your were going to ship, you'd be done creating your box—but you're not. To continue adding more of your crap, just follow these steps again. When you get to step 7 (the previous step), however, you'll now be able to choose Add to an Existing Shipment rather than being forced to create a new one. Just choose the shipment you've already created for your previous items to keep them all bundled together.

How to Ship Your Boxes

When you add an item, be sure to add it to the box it's going to be shipped in—or at least keep all the items grouped together—so you don't lose track of which item belongs in which box. Once you've got all your boxes done, there's just a little more work to do to get your items to Amazon:

1. After adding your last item to a box, you can click the Work on Shipment button to start the shipping process. Alternatively, you can always find your FBA shipments by choosing Manage FBA Shipments from the Inventory menu. You'll find the Work on Shipment button next to any unfinished boxes on the resulting page, too.
2. After clicking the button, look over your shipment to see if there are any last-minute changes you want to make. If not, click Save & Continue.
3. You'll now be taken to the item labeling page where you can print out labels for all of your items. Do that, attach the labels to your items, and click Save & Continue.
4. Now you get to pick the size of your shipment and the carrier you want to use. Choose SPD because you're not shipping much. LTL is for shipping pallets that are at least 150 lbs. That better not be you. On the other side of the screen you want to choose Amazon-Partnered Carrier (which is usually UPS). This will let you buy a label from Amazon at a discount and have the carrier come pick up your stuff. You can choose another carrier and ship everything yourself, but we're going to assume that you want the easiest possible method. When you're ready to move on, click the familiar Save & Continue button.
5. It's packing slip time! Choose how many packing slips you want to print. You're going to need to put one in the box, but you might want to keep one for yourself because, you know, who doesn't love a packing slip? Enter the number you want to print, click the Print button, and pack it in your box along with everything else. This time, when you're ready, just click Continue. (There is no need to save!)
6. On the next page, enter the dimensions of your box and its weight. If you can't measure the weight exactly, use this method and round up. Click the Save button (this time you don't have to continue) and then, once your information has saved, click the Get Cost Estimate button.
7. The resulting page will give you a shipping estimate and ask you to agree to be charged for that amount. Agree and then click Accept Charges & Continue.
8. Print your label, stick it on the box as instructed, and schedule a pickup with the carrier (or just drop it off at a shipping store/facility)

Although there are a lot of details necessary to get everything in order with FBA, once you've finished your first box you'll get the hang of it and will be able to breeze through the process. If you want to sell a bunch of your stuff, you can do it much faster and without the headaches that often come with online sales by using this service. Once Amazon receives your shipments and sells your items, you'll be able to transfer all the money you made right into your back account. It's very useful and a great way to get money for crap you don't want without much effort on your part.

2012's Highest Paying College Majors

February 17, 2012 10:46:40 AM

Best College Majors by Salary

www.mint.com

While some go to college to expand their mind and cultivate themselves, others have a far more mercenary goal in mind: They just want to make money. There's nothing wrong with either choice. However, the reason you choose to go to college will impact what major you decide to take. If you're looking to make a lot of money right out of college, these are majors you should look into. All figures are from PayScale.com.

Engineering

The data is clear: When you want to make a pile of money, you go into engineering. Seven of the ten top-earning majors are engineering majors, with all of the top six being engineering majors. The best-paid engineering majors are petroleum, chemical, electrical, materials, aerospace and computer engineering. Petroleum engineers start at about $97,000 per year and are making $155,000 by mid-career. The lowest-paid engineers in the top ten are nuclear engineers, who start at a paltry $65,000 and only early what entry-level petroleum engineers make by mid-career. Still, engineering isn't for everyone: You'd better be very good at math if you decide to make this your vocation.

Physics

In seventh place overall is physics. Physicists come out of college earning a respectable $49,800 per year, and are making a handsome $101,000 per year by mid-career. This is another place where you're going to have to be good at applied mathematics to even get through college, let alone make a career at. Still, for the person interested in working with their mind and their hands, this can be a a great choice of major. It can also be a good choice for those who want to teach, though graduate study would be required to teach at the college level.

Applied Mathematics

It goes without saying that this is another major where you need to be good at math. Mathematicians work in a variety of fields, including alongside many of the engineers and physicists mentioned above. It's common for mathematicians to work for the federal government at places like the National Institute of Standards and Technology and NASA. Mathematicians start out making about $52,000 per year but are earning around $98,000 by mid-career.

Computer Science

Different from computer engineering which deals with hardware, computer science is the discipline dedicated to computer software. It's probably not too surprising that computer science majors are among the top earning majors in the United States, or that they are highly employable. As the world increasingly becomes plugged in at all times (think mobile technology and the apps boom), computer science majors might not even need employment in many cases — they might be able to get by just by freelancing or by making their own products and selling them directly to the public. Computer science majors start out earning just over $52,000 per year and are earning $98,000 per year by the time they move into mid-career.

Economics

You've probably noticed a pattern by now: Virtually all of the top paying college majors require a lot of math. Economics is no exception to this rule, but it's probably the closest thing to a humanity that we've seen on the list so far. You'll definitely be reading a lot of stuff that isn't math when you pursue an economics degree, but you're also going to be crunching a lot of numbers. Still, it doesn't take an economics major to figure out that making $47,000 a year once you get out of college isn't bad and earning $94,000 annually at mid-career is nothing to sneeze at, either.

Statistics

Statistically speaking, people who are good at math earn more money than people who aren't. Statistics is a fascinating area of study and, like economics, resembles a humanity in some ways, specifically philosophy. In statistics you'll learn not just how to create statistical projects, but also what different types of statistics actually mean. The discipline is about a lot more than math — it's about learning what numbers say about the world we live in. Entry-level statisticians earn $49,000, with mid-career professionals making $93,000.

Picking A Major

No one is suggesting that you do something you hate for the sake of earning money. However, if you have any interest in the above areas, they're worth considering as majors. It will certainly help you pay off your student loans faster.

Kayak Partners With Trip Advisor

February 17, 2012 10:36:00 AM

Kayak Partners With Trip Advisor To Integrate 60 Million Travel Reviews Into Hotel Search

techcrunch.com

Kayak is boosting its hotel search today with the integration of hotel reviews from Trip Advisor into search results. Via an agreement with the reviews giant, Kayak will be integrating all all TripAdvisor reviews into the Kayak Hotel Search. Simply put, when you search for a hotel on Kayak, all of the over 60 million TripAdvisor reviews will be included in the KAYAK search results.
In October, Kayak launched a hotel Recommendations filter that allowed users to narrow results by expert recommendations, and pulled in reviews from Frommer's and Budget Travel. Users will also be able to filter search results by TripAdvisor as well, ticking off a box will filter out any non-TA reviewed properties.
When you filter hotels by Trip Advisor ranking, you'll see how many stars each hotel received on Trip Advisor, where the hotel rated overall (excellent, very good, average, poor etc.) and what the hotel's rank is on TripAdvisor in the destination. The feature will be launching in the US and the UK today will be rolling out globally and mobile apps soon.
Considering TripAdvisor's place as the leader in user-generated reviews in the travel space, this is a big content win for Kayak. After a search for what hotels are available for a given trip on Kayak, I tend to go to TripAdvisor afterwards to checkout which hotels had the best reviews in my price range. And Kayak says that most of its users exhibit similar behavior as well. Clearly, by incorporating these reviews in search results, Kayak is saving users time.
For TripAdvisor, the Kayak integration will certainly help spread the reach of the site's reviews into other travel portals. The financial terms of the deal were not disclosed. TripAdvisor also has similar deals in place. For example, Expedia already integrates travel reviews from TripAdvisor.
With the IPO on hold , Kayak has been heads down on product development over the past few months. In December, Kayak redesigned its iPad app and consolidated the app with its iPhone cousin. The company's website most recently got a big UI upgrade , creating a more universal and comprehensive consumer experience across all Kayak platforms: web, mobile web and apps. Kayak cleaning up and innovating as the companybattles with Google in the travel search space.

Essential Phrases to Get Optimal Service

February 17, 2012 10:31:44 AM

5 Things Ninja Customers Always Say to Get the Best Service

www.mint.com

What separates the ordinary shopper from an expert customer?
Is it the frequent-customer card they flash just before they make a purchase? Do they know the owner? Do they have a secret handshake?
Perhaps. But the longer I spend studying customer behavior, the more I think it's what they say that makes them ninja customers – not what they do.
Here are five things you should consider saying when you're at the store.

"Hi, my name is Chris."

The best customers always approach you in a non-threatening way. They greet you, they introduce themselves and maybe, most importantly, they ask for the name of the representative they're working with. That's important because it shows they intend to treat the employee like a person and expect to be treated like a person as well. (I know some expert shoppers who always read the employee's nametag and greet the person by name, even before they've had a chance to ask them if they're finding everything today. It's unbelievably disarming.)

"I'm a valuable customer."

You don't have to flash your double-titanium card to establish your value to the company. In conversations with an employee (in person, by phone or even by email) you can either refer to your past purchases or to your future intended purchases. The most forward-looking companies keep close records of your purchasing behavior (think Starbucks Gold card) but all it really takes is a few words – even hints – that you could be very valuable to the company. The business many not lower its prices for you but it will almost certainly give you the best possible service.

"Please and thank you."

Expert customers know that their most powerful weapon is politeness. It works well against apathy, disenchantment and boredom that you might encounter when you're dealing with an employee. Think of it as an extension of your friendly greeting. The ninja customers keep a positive attitude – even the ones who are not by nature positive people – because it benefits them. Don't lose that smile and never, ever lose your manners. Once those go out the door, employees tend to give you the bare minimum of service, if not attention.

"I'm loyal."

This is not quite the same thing as saying you're valuable, which an easily be achieved with some random references to your past purchases. Communicating the fact that you are, or would be, loyal to a business, is critically important. "I've been coming here since I was in school and I brought my kids here when they were old enough to walk," says that you are not the kind of customer they want to disappoint. It says you're loyal and that you're not afraid to tell people about it. It also says you're a customer for life. And, by the way, there's no reason to stretch the truth when it comes to your loyalty. You can always say that you have been loyal to other businesses in the past and that you hope you can be loyal to this business, too.

"I love telling my friends about great service."

In the 21^st century, a customer with friends – lots of friends on Facebook, Twitter and Google – can be the best brand ambassador or every company's worst enemy. Letting a company know that you love talking to others about your experiences will guarantee that they give you the very best service possible. It shouldn't be that way, of course – every customer should be treated with the same deference – but employees are only human and if they think you could turn away hundreds or thousands of other customers if you're disappointed, they'll do their best to make sure you're notdisappointed.
In the end, talk may be cheap, but when you're a customer, what you say can mean the difference between getting the service you deserve – and being treated like a coupon-clipper.